This shop is secured
This shop is secured
  • About us
  • Contact us
2023-07-12T06:26:29+03:00

White gold is a gold alloy created by mixing pure gold with white metals such as silver, palladium, or nickel. The resulting alloy has a silver-white color.

The use of white gold as a jewelry material has a relatively long history. It was first developed in the early 20th century as a more affordable alternative to platinum, which was then a very popular metal for jewelry. White gold gained widespread popularity in the 1920s and 1930s, particularly in the Art Deco movement. It created a range of white gold jewelry pieces, including rings, bracelets, and necklaces.

In the 1950s, white gold's use declined due to platinum's increasing popularity. However, in the 1980s, white gold experienced a resurgence in popularity as a more affordable alternative to platinum. Today, white gold is popular for many jewelry pieces, including engagement rings, wedding bands, and other fine jewelry.


White gold and yellow gold are both types of gold alloys that are commonly used in jewelry. Both materials are prized for their beauty and durability, but there are some differences between the two:

  1. Color: The color is the most obvious difference between white gold and yellow gold. White gold is a silver-white color, while yellow gold is a warm, golden-yellow color.

  2. Composition: White gold is made by mixing pure gold with white metals such as silver, palladium, or nickel to give it a silver-white color. Yellow gold, on the other hand, is made by mixing pure gold with other yellow metals such as copper or zinc.

  3. Durability: Both white gold and yellow gold are durable materials resistant to tarnish and wear. White gold may be more prone to scratching due to the harder white metals in the alloy. On the other hand, most white gold jewelry has a Rhodium coat that provides a radiant look, and once in a while, you need to renew it.

  4. Cost: The cost of white gold and yellow gold can vary depending on the purity of the gold and the type of alloy used.

  5. Popularity: Both white gold and yellow gold are popular choices for jewelry